Ultimate Pride - Cancer Care report

In 2020 my colleagues began a conversation around the intersection of design and cancer. These conversations culminated realizing there was an opportunity to map out those patient journeys, to see how those who had been touched by cancer themselves or their friends and loved ones and what those experiences entailed.

I lost my father to brain cancer nearly a decade before, my close co-workers had been impact by cancer, many of my colleagues had stories to share about their journey and how it affected them. Those stories were distilled into an industry report, intended as insights anyone in the healthcare, architecture or design fields could look at and apply to bring more empathy into the healthcare spaces they create.

I’m so incredibly proud of this report, so humbled to be part of the team and could not be more proud to provide something this helpful to the industry at large. I invite you to check out the Empathy PDF report and a couple videos filmed during the peak of COVID lockdown.

In 2021, “Design for Empathy: How the Environment Impacts a Cancer Patient’s Journey,” was awarded an American Society of Interior Designers (ASID) Foundation’s 2021 Joel Polsky Prize.

In 2023, a retrospective new document was released looking at the cancer care report and the value it provided the industry at large.